B&D To Create A Fashion Brand

Under the tide of market economy, all walks of life are constantly putting on a myth of making rich. Similarly, the shoe retailing industry is undergoing tremendous changes.

The popularity exists in the comparison between new and old. We must sum up its laws from history and create a perfect product with a sense of design and science and technology in order to stand the test of time and become an eternal classic.

Statistics show that the manufacturing center of the world footwear industry moved to Italy in 60s and pferred to Japan and South Korea in 60s. In 80s, it lived in China's Taiwan and landed in mainland China after 90s.

The process of industrial pfer is actually a process of chasing costs and shifting trends.

In the early days of commodity economy, people measured the quality of shoes not good or bad, but wearable. Wearing shoes is a necessity for people to walk.

In recent years, with the substantial improvement of people's material life level, people's consumption concept has undergone tremendous changes. Wearing shoes has become a fashion, even a status representative, not just for walking.

1932 was born in the world fashion capital - Milan, Italy, founded by the Miuccia Prada, the world's shoe brand trustee. It is the world's first brand shoe discount store.

Based on the horizontal alliance of the ten famous brands in Italy, it converged on the global footwear industry to attack the market with the popular OUTLETS operation mode and the extreme discount price. It has been going on for more than 70 years in the world.

Bai Shang Du grasps the market in grasping the connotation of brand.

The cognition of brand is not confined to the narrow sense of name and logo. The brand of the brand includes the product quality, management level, technology level, scale, market image and market demand, so as to build a correct brand concept.

Bai Shang Du silently satisfies the needs of every pair of feet, and never makes a public opinion of himself.

Classic and fashion perfect combination, retro parallel with the trend, the current trend of fashion, the most popular fashion treasures, all reflect the "B&D hundred degrees" brand concept.

Bai Shang Du absorbed the management and design team led by keen market sense and trend smell, making the characteristics of famous brand shoes discount stores new and moving at the forefront of the market.

With franchised stores and agents as the main development network, we are committed to pioneering and innovating and operating in good faith. We always adhere to the market demand as the core, constantly enhance the brand image, gradually establish a nationwide sales network, and create broad development space with franchisees.

Create a comprehensive consultation system, relying on the international footwear industry

Agencies, powerful elite management teams and marketing experts with rich industry experience make the most reasonable and best product configuration for discount stores.

In the principle of low input and low output, only a small profit can be obtained in the single commodity, and the maximum profit margin should be allowed to be sold to the discount shop's marketing guidance.

And establish a sound system of return, to fully guarantee the interests of franchisees.

Bai Shang Du has not only established a series of strong support such as joining guidance, opening shop planning, enterprise marketing, replacement system, improving service, advertising support, etc., but strictly controlling quality and professional quality inspectors, responsible for documentary check work of factories around the world, ensuring that producers strictly comply with the quality requirements of each process.

Regard product quality as the foundation of existence, build brand with quality, build credibility with service, and lay the road to success.